Education Session: Successfully Launching New Products with Existing Customers and New Markets
June 5 @ 9:30 am - 10:45 am
“Rolling out new products and services can be daunting, whether to existing customers or in new markets. It takes a comprehensive strategic plan to deliver what customers want: from understanding your target audience, to knowing the problem you are solving, to developing incentives that provide an upgrade strategy for older technology. Your plan must also ensure profitable results that drive RMR. In this session, you’ll learn about:
Why upgrading existing customers’ technology is critical to your RMR.
Uncovering what you don’t know about new markets, products and services before launching.
Developing an action plan that steps through the process of launching products and services to existing customers and new markets.
Real world launch plans that include identifying the right team and approach to a successful launch.”
A premium pass is required to attend this session.
This education track is sponsored by: