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ESX is different from all other industry conferences and shows because it’s owned by the Central Station Alarm Association (CSAA) and Electronic Security Association (ESA). The revenue generated by the conference will remain within the industry to be used for programming, education, legislative activities and public relations to benefit your company.

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Planning Meeting Captures Thoughts of Best and Brightest

By  John Galante
I  August 30, 2011

Two dozen industry leaders, association and event production staff gathered for ESX 2012 planning meetings at the Nashville Renaissance Hotel Aug. 22-23.

The group explored long- and short-term strategy and attendee deliverables for ESX, with a focus on determining the technology and applications trends ESX will address in 2012, defining seminar tracks and topics and identifying special presenter targets.

Industry leaders participating in the meeting included:

  • Trevor Block, VP of Field Operations, Guardian Protection Services
  • Ed Bonifas, Vice President, Alarm Detection Systems
  • Penny Brooks, Executive Director, TNESA
  • Gerrit Brusse, Regional Sales Manager, ADS Security
  • John Cerasuolo, President & COO, ADS Security
  • Dom D'Ascoli, President, Smoky Mountain Systems
  • George De Marco, ESX Chair      
  • Todd Gaito, Sales Manager, Wayne Alarm Systems
  • Teresa Gonzalez, President, United Central Control
  • John Knox, President, Knox Integrated Systems
  • Marshall Marinace, President, Marshall Alarm Systems
  • Mike Miller, Vice President, Moon Security Services
  • Joe Miskulin, Superintendent, State Farm Insurance
  • Ralph Sevinor, President, Wayne Alarm
  • Bud Wulforst, President, A-1 Security

The annual planning meeting was launched in 2008, just after the first ESX. It’s an opportunity to discuss feedback on the last event, align CSAA and ESA volunteers and staff and AE Ventures staff on strategy and begin development of content for next year’s event.

“This year’s meeting gathered some of the best and brightest minds in electronic security. including experts in business disciplines like business development and general management, sales and marketing, installation and service and central station operations and management,” says AE Ventures president, John Galante.

“The ideas for new tracks, seminar topics and special touches to increase the appeal of ESX for top system integrators and monitoring companies will make a huge, positive difference for the 2012 event in Nashville.”

Check out video highlights from the event.

ESX will cover a host of topics in its leading education program. Its networking events will inspire and motivate your staff and its exhibitors will display cutting-edge technologies and services on the expo floor. Register your team for Deluxe Passes and get access to it all.

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