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ESX is different from all other industry conferences and shows because it’s owned by the Central Station Alarm Association (CSAA) and Electronic Security Association (ESA). The revenue generated by the conference will remain within the industry to be used for programming, education, legislative activities and public relations to benefit your company.

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ESX Exhibitors Well-Tuned for Attendees, Research Shows

John Galante

March 16, 2011

ESX exhibitors are remarkably well-tuned to the needs of security integration and monitoring companies, according to a new survey.

The companies surveyed say that they plan to deliver a ton of information and invaluable interactions at this year’s show, June 8-9 in Charlotte.

The survey revealed that:

86% of ESX exhibitors plan to explain the technical and applications support associated with their products
79% plan to explain how their products and services can help companies grow revenue, profits and company value
79% plan to introduce new products and services for security companies
57% plan to explain sales and marketing support programs
57% plan to explain their technical and business training
50% plan to explain how to install their products efficiently and integrate them with other systems and components
43% plan to explain their company's product roadmap and what new offerings and upgrades may be available in the future

A number of ESX exhibitors will be addressing the most pressing and vital product and technical trends:

92% will be addressing IP-enabled/networked security
62% will be addressing mobile applications
54% will be addressing hosted or managed services applications

What do ESX exhibitors hope attendees will take away from their interactions?

93% - A better understanding of how our products and services can help them make money
86% - A better understanding of how our products and services work
57% - A better understanding of who leads the company and who can help them technically and from a business standpoint
57% - A better understanding of how other integration and monitoring companies are using our products and services to succeed

“The survey stats show our exhibitors recognize the pure focus of our expo on the needs of security integration and monitoring companies,” says Shannon Murphy, VP of Business Development for AE Ventures and point person for exhibitor participation in ESX.

“Because they know the profile of the attendees, they are able to go much deeper than simple product features and functions. They really dig into the business information their integrator and monitoring company partners need. The purity of the ESX show floor is a huge benefit to both exhibitors and attendees.”